...about
Guzzardi's
Unique
Jewellery
Design
We are a small company with a big heart – our aim is to bring you modern pieces that are wearable and unique allowing your personality to shine through.
Giuseppe Guzzardi has 30+ years of combined experience in jewellery and 3D design this combination gives rise to one of the most innovative brands on the market.
How a piece comes to life
The pipeline
Each design starts from a sketch, then I start working on the design with a 3D sculpting tool. As I do not use CAD (which is the software used throughout the jewellery industry) I use modelling tools akin to the movie industry, it is then prototyped in wax to ensure the intricacies of the design translate. The piece is then rigorously checked to ensure it is both wearable and comfortable.
Since the 80's
History
Jewellery design has changed in the last few years with the introduction of 3d printing, creating new frontiers for design however it still has its restraints. You could be the world’s greatest 3d designer but do you have the knowledge of a goldsmith?
You could even be the most sort after goldsmith but do you have a knowledge of 3d art?
In most cases, the answer is no.
This is where Guzzardi is different.
Giuseppe Guzzardi has experience of both 11 years as a goldsmith in Rome from the late 80’s and, the last 23 years in the wonderful world of visual effects, please visit: www.giuseppeguzzardi.com.
Fusion of two worlds...
This fusion allows us to create pieces beyond the imagination with any metal and any stone be it Gem or Precious.
The aim of Guzzardi is to put the art back into jewels, allowing its wearer to stand out from the crowd. Whether you choose from the collection or choose to go bespoke
Same idea - years apart...
I designed Francy’s Flower back in the 90’s – Now working with digital tools you can see the difference in the precision and detailing – there is charm in both however the limitations of the 90’s are over and as a designer and goldsmith this advance is incredibly exciting…..
Giuseppe Guzzardi, Bio, carefully, this is the long version!
1966 - The beginning. Siracuse, Sicily...
My father gave me a rubber dingy I was already the Captain of a pirate’s ship…… at the beach of Fontane Bianche, with my family.
After a move to the mainland around the age of seven we briefly moved to Milan before finally settling in Rome
After finishing school, a friend noticed my obsession with design, (I always had a notebook where I sketched at any moment I could) he invited me to work with him in his workshop and thus I began my goldsmith apprenticeship.
2000 - The digital era...
Sadly, the economic crisis that hit around 2000, meant the jewellery market went into decline.
I looked for new opportunities and found 3D modelling, not only was its exciting learning a new skill, but also challenging as everything was written in English!
I then worked as a 3D modeler in the movie industry and also taught at a school for professional designers in Rome, and became director of the Visual effects company Having spent a brief period working for a company in London in 2009. Although I wasn’t a great fan of the weather something was pulling me to return although it was a difficult decision to leave Rome with just an inflight bag weighing 8kg and my computer on my back I flew to London……
2017 – an epiphany
Having been in London for a year, working for private clients – I was becoming aware of 3D printing. It intrigued me I worked in 3D however it was still only on a flat screen. Then one afternoon I started to play and I sculpted a ring using my movie industry software – it was of a ring that I had made for my mum many years ago. You couldn’t stop me one after another I started to design all kinds of rings and other pieces – Now how do I get these pieces from the screen to a finger? It became an adventure spending hour in London’s famed Jewellery quarter Hatton Gardens, however I soon realised the printing and making of the ring done by a third party would be very expensive. Could I possibly do it all myself? Hence, I bought my first 3D printer – I was fascinated by this technology and I soon was making those renders a reality. Even so printing the wax myself and getting someone else to cast was still expensive and took time. The expense of a new workshop was daunting but by some kind of miracle the person I sold my workshop to many moons ago had not used it and it was gathering dust in a storage room back in Italy – to cut a long story short my old workshop arrived in London just before Christmas in 2020 – now all I needed was a workshop, this came in the form of a log cabin in the garden which along with a little help from my friends I built myself
2022 - Getting Guzzardi on-line...
With the physical work done – workshop built and updating the equipment complete – prototyping commenced.
Now the website – a skill I had learnt in early 2000 doing it for other people but daunting non the less to finally working on a commercial one for myself
and I moved it in my brend new garden cabin.
And all the jewellery pieces came from this tiny workshop.
I did all by myself non only the jewellery designs but also everithing that iincludes also the building of the entire cabin wher the workshop stand at this very moment even if it is become now too small and we are going to move soo
2023 - Big things have small begininngs...
In case you didn’t believe me – here I am in the process of building the workshop. Even though the industry giants are housed in Silicon Valley they also had humble beginnings in a shed or garage.
